On March 10, 2022, Versus Systems Inc. announced that they had partnered with Animoca Brands. The Hong Kong-based gaming company participated in Versus Systems’ public offering that closed on February 28, 2022. This investment will help push forward Versus’s vision for the future of crypto rewards in the gaming and entertainment industry.
Animoca Brands has good expertise in creating play-to-earn economies, building more equitable digital frameworks for metaverses, and bringing forward NFT based games. They have invested in over 150 blockchain-based companies, and this expertise of Animoca Brands will help Versus grow its technology, business model, and strategy. Both of these companies focus on fan engagement and rewards in the future of digital entertainment.
“We believe that Versus Systems is well-positioned to bring its engagement and rewards expertise to Web3 and blockchain to leverage play-to-earn and watch-to-earn platforms. We look forward to new and exciting developments from Versus as it brings its expertise in audience engagement to the open metaverse.”Yat Siu, Executive Chairman and Co-Founder of Animoca Brands
“Animoca Brands is hugely influential in blockchain, games, rewards, Web 3.0 products, and investing. As its partnerships with and investments in Axie Infinity, Dapper Labs, OpenSea, Thetan Arena, Polygon, and others have shown, Animoca has a deep understanding of Web3, gamification, and the potential of rewards-based audience engagement,”Matthew Pierce, Founder and CEO of Versus Systems.
Versus System partnerships with sports teams and leagues
Versus Systems previously announced its partnership with Xcite Interactive, which powers media experiences for major sports leagues like the NBA, NHL, NFL MLB, NCAA, Olympics, and Formula1. Through this partnership, Versus will provide patented rewards technology allowing fans to earn real prizes while watching sports and playing mobile games.
They have also partnered with several sports teams, including 2021 Super Bowl champion Tampa Bay Buccaneers, San Francisco 49ers, New York Giants, Dallas Cowboys, Tennessee Titans, Houston Texans, Los Angeles Rams, Philadelphia Eagles, and New York Jets. Versus will bring live in-stadium fan experience through this partnership by providing real-world prizes in streaming content and TV broadcast.
What is Versus System’s vision?
Versus System aims to increase fan engagement on entertainment and gaming platforms by providing customers real-world rewards. This makes the virtual events lively and more interactive. For this, they add interactive games, polling, trivia, and other interactive features to make the content more realistic and rewarding, thus increasing fan engagement and user retention.
Versus has collaborated with various sports teams to bring a rewarding experience for fans worldwide. Versus has built a dedicated XEO engagement platform to customize user experiences using dynamic tools. The XEO experience is offered through a mobile-web version, so users do not need to download any app and can access it at venues or home.