|crypto art||Justin Roiland||Niftygateway||Rick & Morty|
Justin Roiland, the creator behind the animated show Rick & Morty, sold for more than 1 million dollars worth of crypto art through Nifty Gateway. In total Roiland sold ten creations at different price ranges and with different minting numbers. The art drop included a parody on The Simpsons and ‘the first ever edition of Rick and Morty crypto art’.
The biggest auction was for a creation called The Smintons, which basically made fun of The Simpsons by give all character saggy boobs. The artwork’s auction was no joke however, as the unique piece sold for $290.100. Another unique piece sold for mor than 92 thousand dollars.
In addition Roiland did three different silent auctions, and several auctions with multiple editions. The ‘It’s Basically a Tree Guy’ had one hundred editions and sold for ten dollars a piece. These cheapest artworks are now listed on the secondary marketplace for more than 1000 dollars.
Seeing Roiland and his art on Nifty Gateway doesn’t come as a surprise. The platform has been home for a variety of prominent art drops in recent months. Last week world famous dj Deadmau5 collaborated with Mad Dog Jones on several artworks, which generated more than 350 thousand dollars in revenue. At the same time Carl Cox dropped his first artworks on Nifty Gateway last Friday. Last month Mike “Beeple” Winkelmann sold over twenty artworks combined with a physical collectible for more than 3.5 million dollars.
What is crypto art?
Crypto art or digital art has been around for many years. However, without the existence of blockchain technology it was impossible to verify authenticity and rarity. Now digital art is connected to a token on the blockchain. That way buyers can see how many copies of a certain artwork there are, and whether the product is original.
The concept of seeing a digital image as art, is one thing. However, for many people it will be a challenge to consider digital images as valuable. Consider this: The Mona Lisa is worth many millions of dollars. If I would paint the Mona Lisa in an exact copy, it would be worth only 50 dollars. Because we all know where the original version is. Being able to verify the authenticity and rarity of a piece of art is crucial.
Some people don’t care about the Mona Lisa. It’s just a painting. They are happy to download an image for Google Images, print it on canvas and hang it in their living room. Others want the real deal. The same rules go up for digital crypto art.
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Robert Hoogendoorn is a gamer and blockchain enthusiast. He got in touch with crypto in 2014, but the fire really lit in 2017. Professionally he’s a content optimization expert and worked for press agencies and video production companies, always with a focus on the video games & tech industry. He’s a content manager and creator at heart, working on Play to Earn and for a variety of third party magazines and websites.